Participate in the research

Is this you?

Mid-career communications professionals in Aotearoa whose work is changing, or who can feel it starting to. One conversation. Your story, in your words.

You've built your career around
the craft of communications.

I'm looking for people who have spent 10 or more years in communications. PR, corporate comms, content strategy, editorial, policy writing, or marketing comms. People based in Aotearoa whose work has changed in the last two years, or who can feel it starting to.

You don't need to have lost your job. You just need to be living inside the change, or the uncertainty of what comes next.

10+
Years of experience

PR, corporate comms, content strategy, editorial, policy writing, or marketing communications. You've been doing this long enough that it's part of who you are.

NZ
Based in Aotearoa

Working in New Zealand, navigating what AI is doing to your professional landscape in a small, connected industry where everyone feels the shift.

Your work is changing

Your role has shifted, tasks have disappeared, a restructure has happened, or you can feel it coming. Any stage of that experience counts.

You care deeply about the communications craft. That matters here.

Participating in this research is about
shared exploration.

Because this topic is deeply personal, the process is designed with care, respect, and clear boundaries.

1
The initial kōrero
Before we agree to an interview, we'll have a brief phone call so you can ask questions without pressure. Relationship before data.
2
The conversation
60 to 90 minutes, video call or in person, wherever you're comfortable. We'll use a simple visual journey map together to plot the emotional arc of your experience with AI-driven change.
3
Your story, your terms
Everything is fully confidential. Your name and your employer's name will never appear in the research. You can withdraw at any point, no questions asked. A small koha is offered as a genuine thank you for your time and trust.
Fully confidential
Nothing you share will be identifiable in any research output
Ethics approved
Reviewed and approved by the AcademyEX ethics panel
Withdraw anytime
For any reason, at any point, no questions asked

If this resonates,
I'd love to hear from you.

No commitment. No pressure. Just a note to say you're interested and I'll take it from there.

Send me an email
neha@whenworkchanges.com

Feel free to share a little about your situation or just say hello. I'll reply within a few days and we'll arrange a time to connect.